Trademarks for Cannabusinesses

Written By: Cathleen Rocco Most cannabis entrepreneurs are well aware of the importance of branding.  The cannabis market is highly competitive, and distinctive, evocative branding can mean the difference between lackluster sales and a blockbuster business. Cannabusinesses Brand Identity Creating strong brand identity starts with the selection and clearance of distinctive brand identifiers - words,

By |2020-07-30T09:27:26-06:00July 27th, 2020|Patents and Trademarks|

My Back Might Need Protection: IP in the Cannabis Industry

Intellectual property is commonly understood in the cannabis community as being synonymous with trademarks. But IP encompasses much more than logos and taglines. It also includes patents, trade secrets, and copyrights.  For companies creating unique formulations and for hemp and marijuana plant breeders, the options for IP can play an important role in your overarching

By |2020-08-03T09:01:08-06:00June 10th, 2020|Bob's Voice|
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