Cathleen Rocco

About Cathleen Rocco

Cathleen Rocco is a Counsel to Hoban Law Group. She provides deep experience to cannabis entrepreneurs in the pharmaceutical, agriculture and biotechnology spaces.

Cannabusinesses Ignore Patents at Their Peril

Written by Cathleen Rocco There are 3 points you need to take away from this article: Federal illegality is IRRELEVANT to patentability.  Patents are assets and revenue sources, not irrecoverable costs  You ignore patent protection at your peril.  The following story is true – the names have been changed to protect the innocent.  I have

By |2020-10-05T14:52:52-06:00October 5th, 2020|Patents and Trademarks|

How GW Pharma Won CBD

As of this writing, GW Pharma’s CBD drug Epidiolex has been approved for treating profound refractory pediatric epilepsy syndromes (Dravet syndrome and Lennox Gastaut syndrome) as well as seizures associated with tuberous sclerosis complex (TSC) in patients one year of age or older.  The product is a very simple, orally-administered formulation comprised of 100mg/ml cannabidiol

By |2020-09-23T11:05:16-06:00September 21st, 2020|Regulatory|

IP and the 4 Lanes Of Cannabis Commerce

In a recent article, Bob Hoban observed that cannabis commerce can be divided among 4 commercial lanes Recreational cannabis High-end “craft” strains Mass-marketed generic products Pharmaceuticals Wellness and food products (CPGs - edibles, cosmetics & nutraceuticals) Industrial hemp, which can be further divided into Fuels Plastics, Textiles, Paper, and Construction materials Biomass for cannabinoid extraction

By |2020-09-17T10:48:23-06:00September 17th, 2020|Patents and Trademarks|

Trademarks for Cannabusinesses

Written By: Cathleen Rocco Most cannabis entrepreneurs are well aware of the importance of branding.  The cannabis market is highly competitive, and distinctive, evocative branding can mean the difference between lackluster sales and a blockbuster business. Cannabusinesses Brand Identity Creating strong brand identity starts with the selection and clearance of distinctive brand identifiers - words,

By |2020-07-30T09:27:26-06:00July 27th, 2020|Patents and Trademarks|

Intellectual Property Considerations for Cannabis and Hemp Companies

Research, product development and marketing represent the biggest costs for a cannabis company.  At the same time, many cannabis products are easily copied by unscrupulous competitors, who profit while avoiding the costs of bringing those products to market.  So, what can cannabis companies do about copycats? At stake in such situations is the investment of

By |2020-03-11T09:35:25-06:00March 9th, 2020|Patents and Trademarks|
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