About Cathleen Rocco

Cathleen Rocco is a Counsel to Hoban Law Group. She provides deep experience to cannabis entrepreneurs in the pharmaceutical, agriculture and biotechnology spaces.

Trademarks for Cannabusinesses

Written By: Cathleen Rocco Most cannabis entrepreneurs are well aware of the importance of branding.  The cannabis market is highly competitive, and distinctive, evocative branding can mean the difference between lackluster sales and a blockbuster business. Cannabusinesses Brand Identity Creating strong brand identity starts with the selection and clearance of distinctive brand identifiers - words,

By |2020-07-30T09:27:26-06:00July 27th, 2020|Patents and Trademarks|

Intellectual Property Considerations for Cannabis and Hemp Companies

Research, product development and marketing represent the biggest costs for a cannabis company.  At the same time, many cannabis products are easily copied by unscrupulous competitors, who profit while avoiding the costs of bringing those products to market.  So, what can cannabis companies do about copycats? At stake in such situations is the investment of

By |2020-03-11T09:35:25-06:00March 9th, 2020|Patents and Trademarks|
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